Last updated: September 12, 2025
To help you better understand the Policies that govern the use of the solutions developed by SIZEBAY, we have prepared this brief overview for you. This overview does not replace the full text of the Policies; therefore, we recommend that you carefully read each document in its entirety afterwards.
The TERMS AND CONDITIONS OF USE of SIZEBAY are intended to govern: (i) the use of the solutions provided by SIZEBAY through its clients’ e-commerce platform — the VIRTUAL STORE; (ii) access to and the content made available on the SIZEBAY website; (iii) the obligations of users, visitors, and clients of the Virtual Store while using SIZEBAY’s solutions; and (iv) the liability of the parties involved.
The PRIVACY POLICY explains how SIZEBAY processes data during the use of and access to SIZEBAY’s Solutions. It also sets out the rights of data subjects and how those rights may be exercised with SIZEBAY.
By accessing and using SIZEBAY’s Solutions, you agree to SIZEBAY’s Policies. You can access the full text of the Policies on SIZEBAY’s Legal Page.
HOW DOES ACCESS TO SIZEBAY’S SOLUTIONS WORK?
SIZEBAY offers technology solutions for fashion e-commerce, provided as software as a service (SaaS), which means that SIZEBAY grants the e-commerce a license to use the software. In practice, SIZEBAY’s SOLUTIONS are made available and can be accessed by USERS through the CONTRACTING PARTY’s VIRTUAL STORE (Browser or App), which integrates with SIZEBAY’s SOFTWARE.
WHAT SOLUTIONS ARE PROVIDED BY SIZEBAY?
- Virtual Fitting Room: a size recommendation tool that operates through calculated body measurements, with instructions for measuring and adjusting, aimed at suggesting the most appropriate size for the USER.
- Size Chart: provides data related to the product available in the VIRTUAL STORE and instructions on how to measure each part of the body, helping the USER choose the most appropriate size.
- Fashion Hint: an AI-based solution that recommends visually similar or substitute products, considering attributes such as product appearance, style, and size compatibility, even when the original product is not available.
- Fashion Image Search: a solution that allows the USER to perform searches using images, either by clicking on a product image or uploading a photo, returning suggestions of visually similar or related products available in the VIRTUAL STORE catalog.
- Fashion Looks: a tool that uses artificial intelligence to suggest and present complete outfit compositions from one or more products, which may include visual simulations in avatars or digital models, in order to provide a more immersive and personalized shopping experience.
- Intelligence: a data collection, processing, and analysis platform that offers reports, dashboards, metrics, and personalized insights generated from USER browsing behavior, VIRTUAL STORE performance, and use of other SIZEBAY SOLUTIONS, and may include artificial intelligence and machine learning features.
- My.Sizebay: a back-office environment provided by SIZEBAY to the VIRTUAL STORE, where it is possible to manage the contracted SIZEBAY SOLUTIONS, catalog data, configuration parameters, analytical reports, and performance results.
WHAT ARE THE USERS’ OBLIGATIONS?
Users of the application must use SIZEBAY’s services in compliance with the Policies, applicable law, public order, and customary practices, as well as any mandatory requirements for the use and acceptance of the platform.
HOW DOES ACCESS TO THE VIRTUAL FITTING ROOM AND SIZE CHART SERVICES WORK?
To use the services, users do not need to register on SIZEBAY’s platform. Access to the size chart is available, and to use the virtual fitting room the user must provide some basic information so that the application can recommend the appropriate size for clothing and footwear.
Creating a profile in the SIZEBAY application, available through the VIRTUAL STORE, does not require the user to use their real first or last name; fictitious data may be used if the user wishes to further protect their privacy.
Minors may not use the application unless represented and/or assisted by their parents or legal guardians. As the SOLUTIONS are provided exclusively within the context of the VIRTUAL STORE, it is the responsibility of the CONTRACTING PARTY (the Virtual Store) to establish and communicate access policies applicable to its consumers, including with respect to use by minors.
WHAT DATA DOES SIZEBAY COLLECT?
To provide its Solutions, SIZEBAY may collect profile data such as nickname (optional), age, gender, height, weight, anatomical profile, and body measurements. In addition, access logs and cookie data may be collected to enhance the user experience and facilitate the use of the application, avoiding the need to re-enter data already provided by the user for a subsequent purchase or product review. Users may also upload images to search for products by image.
SIZEBAY may also collect purchase order data from the e-commerce platform in order to analyze the relationship between the recommended size and the size actually purchased, to improve the services that provide size recommendations for apparel and footwear.
We clarify that SIZEBAY’s application is designed with user privacy in mind. Accordingly, services are developed so that data collection is carried out without enabling the identification of data subjects.
HOW DOES SIZEBAY COLLECT DATA?
Data is collected when the user provides information or images while using SIZEBAY’s features and Solutions, or via cookies when the user accesses the application or SIZEBAY’s website.
WITH WHOM MAY SIZEBAY SHARE DATA?
Data may be shared solely to enable a better online shopping experience or to allow the application to function properly. Accordingly, data may be shared with: clients (the Virtual Store) and service providers.
HOW DOES SIZEBAY PROTECT YOUR DATA?
SIZEBAY considers the confidentiality and security of its clients’, users’, and visitors’ information extremely important. It therefore uses Encryption and Firewall technologies and will take all reasonable measures to protect your data and information.
We recommend periodically clearing cookies stored in your browser, as well as those from other websites you have accessed.
HOW TO CONTACT US IF YOU HAVE QUESTIONS?
If you have questions about SIZEBAY’s Policies or about how to exercise your rights as a data subject, please contact SIZEBAY’s Data Protection Officer (DPO):
Marcelo Motta Bastos
European Union
privacy@sizebay.com
Janderson Roberto Araujo
Other locations
privacy@sizebay.com