Straight to the point
Sepiia’s Challenge
Sepiia, a Spanish smart fashion brand, combines technology, sustainability, and style in functional pieces. However, even with innovative products, the store faced a common problem in the sector: customer uncertainty when deciding the right size.
This uncertainty generated:
- High return rates;
- A frustrating shopping experience;
- Increased operating costs;
- Reduced conversion rates.
The Solution: Sizebay’s Virtual Fitting Room
To eliminate this barrier and improve the shopping journey, Sepiia implemented Sizebay’s virtual fitting room.
With simple integration and full support from a dedicated technical team, the technology was quickly incorporated into the online store, allowing consumers to find their perfect size based on their input data.
The Results
After implementation, Sepiia’s online store saw high user engagement with the tool and impressive results, doubling conversion rates in sessions that used the virtual fitting room:
- Conversion rate without Sizebay virtual fitting room: 3.46%
- Conversion rate with Sizebay virtual fitting room: 6.98%

In Other Words:
Customers who use the virtual fitting room convert 2x more. In addition, returns due to incorrect sizes have dropped significantly, optimizing operations and increasing customer satisfaction.
Transform Your Online Fashion Store With Sizebay
Increase your conversions, reduce returns, and offer a smarter shopping experience with the global leader in size recommendation technology.
Discover how Sizebay can help your store achieve results like Sepiia’s.